Local Search Engine Optimization Agency
Catapult your visibility and visits with local SEO
If local search results are integral to your business, a local search engine optimization agency can give you a vital competitive edge. Whether you want to build your local client base or drive traffic to your brick-and-mortar, Oh Hi Marketing’s local SEO expertise can help you grow.
What is local SEO?
Smart search engine optimization helps the right people find your content. That can mean writing an informative blog post to bring users to your website, or optimizing your video caption to boost discoverability on TikTok.
Local SEO is a digital marketing strategy focused on boosting visibility in local search results.
Wherever you want search engine users to discover your business through online content, SEO is the key. That includes locally.
Boosting visibility in local search results means:
- More foot traffic to your physical location or storefront
- Higher online traffic to your website (plus a higher conversion rate for site visitors, and more qualified leads for your sales team)
- Boosted followers and engagement on your social media accounts
- Increased social proof through positive reviews, recommendations, and customer case studies
With local SEO, you can see more of the right kinds of traffic on all of your channels. And with the right traffic, you can expect more of what you really want: queries, clients, sign-ups, and sales!
Most importantly, optimizing locally gives you an edge over your competitors. When it comes to small businesses, a local search engine optimization agency can make a huge difference to your overall business health.
Who needs local SEO?
What businesses need to pay attention to local search results? You may have already guessed the answer: any and every company trying to attract local clients and customers:
Businesses with a brick-and-mortar location
Anywhere visited by clients and customers! That includes retail stores and boutiques, gyms and fitness studios, salons, cafes and restaurants, grocery stores and markets — and more.
Professionals with local clients
There are many professional services that cater to local clientele. For example: real estate agents, accountants, lawyers, architects, notary publics, designers, and financial advisors.
Technicians who work in client homes
Plumbers, electricians, pest control and cleaning services, appliance repair technicians, etc. That also includes home improvement businesses, like painters, contractors, landscapers, and roofers.
Healthcare providers and medical services
Healthcare providers and medical services benefit from local SEO: doctors, nurse practitioners, dentists, orthodontists, ophthalmologists, physical therapists, mental health providers, and more.
Event-related services
From fundraisers to family parties — when locals host events, they work with local businesses. In addition to event venues, locals are searching for professionals like event planners and event managers, designers, florists, caterers, bakers, musicians, performers, officiants, and more.
Tourist services and attractions
Depending on your location, your business might focus on the tourist trade. Tourist attractions like museums and accommodations like hotels can benefit from local SEO services — as well as tourism services like tour guides and travel agencies.
Educational institutions and classes
From private preschools to community colleges, a local search engine optimization agency can make a huge difference for educational institutions. This also includes a range of local educational services, like dance classes, piano teachers, language tutors, and more.
Animal and pet services
Veterinarians, dog trainers, animal groomers, doggie daycares, pet shops, and more — if your company is related to pets, then you want to appear in local search results.
Community agencies and nonprofits
Charitable and nonprofit organizations, food banks, houses of worship, community centers, and more — local SEO can help whether you’re trying to find new community members, spread the word about your services, or grow your donor base.
Find more local clients and customers
From sole proprietorships to community organizations, family-owned businesses to franchises — most companies can benefit from local search engine optimization agency services.
Local search engine optimization agency services by Oh Hi Marketing
Ready to start optimizing for local search? Want to increase your traffic, social proof, or conversion rate? Partnering with Oh Hi means teaming up with genuine people (and SEO pros) who are passionate about your marketing success!
Our areas of expertise include:
Google My Business
Most of your potential customers use Google, which is why your Google Business Profile (formerly called “Google My Business”) is so important to your local SEO efforts.
We’ll make sure your Google Business Profile listing is accurate, engaging, and up-to-date. We can claim, create, or enhance your listing, manage your information and services, encourage customer reviews, and update your profile as needed.
Local search citations
“Local search citations” refers to mentions of your business name, address, and phone number online (also called your NAP). While your local search citations are part of your Google Business Profile, they can show up in many places online. That can include other websites, local directories, review sites, and more — places you need your information reflected accurately!
We’ll audit and monitor so your local search citations are accurate and consistent and we’ll claim (or build) your local search citations on sites where you get the most visibility. Wherever potential clients or customers find your information, you can rest assured the information will be correct.
Reviews and reputation management
Social proof is vital for businesses of any size, building trust with potential clients and increasing conversion rates. Positive reviews are one of the best ways to increase your social proof! We can help solicit positive reviews from your happy customers and clients, and respond to reviews professionally to manage your reputation online.
We can also interview customers to compile testimonials and case studies.
Optimizing with local keywords
One of the most important aspects of local SEO is optimizing with local keywords. With years of experience boosting discoverability with highly competitive keywords, we’re ready to grow your visibility through website management and content marketing.
Local keyword strategy
We’ll create a keyword strategy geared towards local search results. This strategy will be unique to your business and take into account your customers’ needs and behaviors, so you can trust that we’re not just boosting views — we’re boosting views by the right audience.
Strategizing for voice search
Depending on your business, audience, and location, we’ll also take voice search into account when creating your keyword strategy. If you want to be “the nearest vegan bakery,” we’ll include conversational long-tail keywords that help the customers find you.
SEO site management
We’ll expertly implement our keyword strategy on your website. This could include auditing and updating existing content, adding local business schema to your site, or increasing local backlinks. We’ll monitor and measure results to make sure you keep seeing the growth you want to see.
Content marketing
Our experienced content writers can create valuable, unique, on-brand, and highly optimized content just for your brand: Website pages for unique services or multiple locations; exciting and informational blog articles; case study galleries; and more.
More social proof and more valuable, optimized content on your site? Win-win.
Say “hi” to local SEO experts you can trust
If you want to learn more about our local SEO services, let’s talk! We’re happy to have a no-pressure, no-strings-attached, no-BS conversation about your business and how we can help. If you decide we’re not for you, you can say “bye,” and we won’t even send you marketing emails. Promise.